Bikeflix

This is the project to ‘Create the digital experience’. I have designed the concept of ‘Bikeflix’, a collaborative between Netflix and Citibike.

The target users are movie lovers and tourists in New York City. They could experience AR in real-time, which works with real space.

/2023
Experiential Design
Branding
Art Direction

/Instructor
Anthony Scerri

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Siddhartha